![is asphalt yacht club still in business vagrant logo](https://www.vagrantskates.com/wp-content/uploads/2023/03/cropped-vagrant-logo.jpg)
![](http://gbes.online/777/templates/cheerup/res/banner1.jpg)
Asphalt Yacht Club: “Left And Leaving”
Asphalt Yacht Club is a brand that has been making waves in the streetwear and skateboarding world since its inception in 2013. Founded by professional skater Stevie Williams, Asphalt Yacht Club has gained a reputation for its bold designs, high-quality materials, and commitment to the skateboarding community. One of the brand’s most popular collections is “Left And Leaving,” which features a range of apparel and accessories inspired by the idea of moving on to new beginnings.
The “Left And Leaving” collection encapsulates the essence of change and growth. The designs are sleek and minimalistic, with a focus on clean lines and simple color palettes. The collection includes everything from graphic tees and hoodies to hats and socks, all featuring the signature Asphalt Yacht Club logo.
What sets the “Left And Leaving” collection apart is its message of progression and evolution. Each piece is meant to symbolize the journey of leaving behind the past and moving on to new opportunities. The collection is a celebration of change and the power of embracing the unknown.
In addition to its stylish designs, Asphalt Yacht Club is also known for its commitment to giving back to the skateboarding community. The brand sponsors a team of talented skaters who represent the spirit of Asphalt Yacht Club both on and off the board. By supporting these athletes and investing in the future of skateboarding, Asphalt Yacht Club is helping to shape the next generation of talent.
Overall, Asphalt Yacht Club’s “Left And Leaving” collection is a reflection of the brand’s core values of creativity, innovation, and resilience. With its bold designs and empowering message, the collection serves as a reminder to always keep moving forward and never be afraid to leave the past behind. Whether you’re a seasoned skater or just someone looking to make a statement with your streetwear, Asphalt Yacht Club’s “Left And Leaving” collection is sure to inspire and empower.
Jenkem Magazine
What the fuck is asphalt yacht club.
September 12, 2013 / Ian Michna / ARTICLES / Comments: 65
![is asphalt yacht club still in business AsphaltYachtClub_Team](https://www.jenkemmag.com/home/wp-content/uploads/2013/09/AsphaltYachtClub_Team.jpg)
When I first heard rumors that Riley Hawk, Stevie Williams and Nyjah Huston were on some new skateboard team, I thought it was a joke. It sounded like something you would find on the SLAP message boards, along with a photoshopped fake ad and a bunch of people calling bullshit. Things got even stranger when I went to their launch party in Malibu expecting your usual dirtbag skate bar party but instead was rubbing elbows with the likes of Paris Hilton, John Stamos (Uncle Jesse), French Montana and some random reality TV stars.
While other apparel brands are cutting back on skate, it seems like Asphalt Yacht Club is doubling down: supporting a big team, advertising everywhere and not afraid to flaunt a big budget. Curious to know why, I got in touch with Jesse Fritsch, AYC’s Marketing Manager (and former pro skater) along with Stevie Williams to figure out what the hell these guys are doing.
Q & A WITH JESSE FRITSCH (Director of Marketing) & STEVIE WILLIAMS (Owner)
How do you feel about how AYC has been received by skaters so far and did you expect the response you got before you launched the brand?
Jesse Fritsch: Like any new brand it will take time for kids to understand what we are doing with AYC. I’ve been in skateboarding long enough to know that people were immediately going to look at the team and go, why is Stevie next to Figgy, who’s next to Nyjah, who’s next to Riley? It makes no fucking sense. So I knew there was going to be a backlash to some extent as Stevie was doing something completely different with this team than he has done in the past…at the very least there would be a ton of questions about who, what, why, and how. That’s something I love about skateboarding, you can come in, but you’re going to get tested on why you’re here and what you’re doing here no matter if you’re someone random or have been in the game for years like Stevie. So far a lot of the industry and kids have really supported us and we’re doing our best to support them as well. On the other side of that, we have caught more than our fair share of hate from kids online following our launch party with celebrity guests.
What’s the idea behind starting the brand?
Stevie Williams: It’s a lifestyle brand. Skateboarding is a lifestyle just like music and other sports. Our roots are definitely in skateboarding but if other people outside of skateboarding want to support, that’s cool. I have a lot of respect for everybody within the industry, and a lot of respect for DGK and Kayo. I didn’t steal anybody or wanna start a brand born out of negativity.
Jesse Fritsch: Stevie has a ton of respect for this industry and company owners, so when picking the team, we wanted to do something different but we were restricted by the fact that he didn’t wanna take anyone from Kayo, or steal from other skater owned clothing companies. He could easily have thrown money at skaters who were on other teams, but he didn’t wanna do that, which I think is really cool. On top of that, he also wanted guys from different walks of life with unique styles. We talked about it and thought it was cool to start with Stevie and Stefan, who are both legends in their own right, but from different walks of life. They skated together in Miami and had fun, so we went from there. I’m the first to admit that the team as a whole seems like a weird mix, but we have eight guys who all kill it on a skateboard in different ways and it’s fucking rad to watch! The more kids see these guys skating together, the more it will make sense and they will want to be a part of what we are doing.
”I’d say Stevie is giving back at this point rather than ‘selling out'”
Has anyone called Stevie a “sellout” or anything because the brand gives off a bigger budget or more corporate flavor?
Jesse Fritsch: Lots of people have said that in comments. We’re simply fortunate enough to have a budget to put a team together, advertise in magazines, go on trips…etc. Does that mean AYC is a huge corporation, and we forced skaters into doing something they don’t want to do for a ton of cash? Absolutely not. AYC is supporting skaters to continue doing what they love for a living, as well as supporting our magazines, websites, local events, and more. We are doing all we can for skateboarding during a time when many brands have jumped ship or scaled way back. I’d say Stevie is giving back at this point rather than “selling out”
Stevie Williams: Yeah I hear that from friends, fans, it is what it is – I’ve heard it all. It’s OK. I definitley work hard at what I do and what I believe in, and everybody isn’t gonna believe in what I believe in. I’m fine with it. Just work hard and improve, there’s always room for improvement.
![is asphalt yacht club still in business courtesy of transworld skateboarding](https://www.jenkemmag.com/home/wp-content/uploads/2013/09/UncleJesse_Sinner_Tave_AYC.jpg)
courtesy of transworld skateboarding
What does AYC have to do with celebrities like John Stamos and Paris Hilton? Why were they at the launch party for the brand?
Jesse Fritsch: Those people have nothing to do with AYC. A friend of ours is simply friends with them and invited them out. First and foremost with the party, everyone that went, yourself included, hopefully had a lot of fun. It wasn’t your typical dive bar skate party but I think everyone that was there had a good time and that was the point. It wasn’t planned that celebs were gonna be the face of the brand, but when the media came in no matter how many skaters were there, they focused on John Stamos and Paris Hilton. That’s the skate media too. But that said, who wouldn’t want their fucking photo with Uncle Jesse? [laughs] I think everyone that was there loved it, but when skaters saw the celebs online they thought, “What the fuck is this? This isn’t skateboarding.” And yes, you are right, that wasn’t just skateboarding. That was just a party to have a good time. I guess there are rules? Maybe you aren’t allowed to have certain types of people at your party or it’s not “cool for skateboarding”? [laughs] We aren’t fazed by the hate though. The party was super fun.
”You do something different and you are bound to catch some hate.”
Do you think skateboarders can be close minded in terms of if people outside of skating get involved with anything, everyone freaks out?
Jesse Fritsch: Yeah that’s one of the funniest things about skateboarding, I mean I’ve spent my whole life doing it, I love it. But you know, skateboarding is like, be yourself… but don’t be too much of yourself or we may hate on you. Be innovative or do whatever tricks you want but don’t do these tricks cause they’re wack. Same thing with starting a brand. You do something different and you are bound to catch some hate.
Stevie Williams: Yeah I mean it’s a gift and a curse. We definitely got some feedback from having celebrities at our parties, and taking pictures. It is what it is. Sometimes it’s the kid’s opinions that count and sometimes it’s the industry’s opinion that counts. Our intentions are skateboarding and I think it’s cool that other people outside of skateboarding support our parties. It makes it bigger, it makes it louder.
![is asphalt yacht club still in business Stevie_Williams_JenkemInterview_AYC](https://www.jenkemmag.com/home/wp-content/uploads/2013/09/Stevie_Williams_JenkemInterview_AYC.jpg)
There have been rumors that Lil Wayne or Justin Bieber are involved somehow secretly. Is there any truth to this?
Stevie Williams: No. Lil Wayne is definitely a friend, Bieber is cool too. They support skateboarding, a lot of people might not like it, because they are such megastars, pop, or whatever you want to call them. But at the end of the day, that’s how skateboarding got so big. I mean back in the day, rock bands were supporting skateboarding and you had people like Tony Alva and Christian Hosoi. It’s the same now, it’s just our time.
Skateboarding is dope and people in pop culture want to support it, and it just sucks we would turn our back or talk shit. That’s what sucks. That hurts. Skateboarding has come so far, from back in the day, where they knew they used to steal our swag. You know baggy jeans came from us, white T’s and blonde hair, and different types of original styles came from skateboarding and our lifestyle. And now that we have a Lil Wayne or Justin Bieber and they decide to support skateboarding, it’s like we turn our back on them. And I can admit, I’ve done that too, with Pharrell. But I lived and learned and at the end of the day, I respect whoever can make skateboarding bigger and louder so we can create opportunities for more skaters and get kids off of the street and not selling drugs. If Lil Wayne or Bieber can get 10,000 or 15,000 more people to skateboard, that’s 10,000 or 15,000 thousand more kids that will probably make it somewhere in life, other than jail or getting in trouble. That’s how I look at it. And I’ve skated with Wayne and with Bieber, and they are both pretty dope. I respect them for that and I’m grateful that mega pop stars can actually make what we’ve been doing our whole life, a little bit bigger.
Some people have said you used the triangle logos because you are a part of the illuminati, is this true?
Stevie Williams: [laughs] No, there’s no truth to that. Actually Riley Hawk drew that logo . We put it on a shirt and when it dropped it created its own type of hype around it. Even my mom asked me if I was part of the Illuminati. It’s skateboarding, it’s triangles, it’s circles, it’s obstacles, joy, success….
Do you think it’s hard for kids to relate to AYC’s imagery: Yachts, red carpets, success, fame, money and all that?
Jesse Fritsch: You know, the skate kid in me thinks it’s hard to relate to some degree because skateboarding has always been so modest – you know these unwritten rules of skateboarding to not brag about what you got. Which is an awesome part about skateboarding. Now I’m surprised more and more everyday with how many kids do feel comfortable or proud to be ballin’ out or successful and they want to flaunt it, which is a huge change. Now obviously you can take that too far, and just be arrogant, but that is not AYC’s intention at all. Stevie is simply saying, “I worked my ass off, came from nothing, and now I’m successful. I’m proud to be here and you can do it too.” It’s a learning thing for all of us everyday. It’s tough for me as it’s a different world than what I grew up with.
Stevie Williams: Once the kids can support the identity of AYC, the way I put it together, everybody on the team has a set fanbase. Collectively we share a lot of the same fans in a weird way. Like a friend of a Figgy fan, might be a fan of mine or Nyjah or Stefan. We don’t all share the same image, but putting together AYC, just makes it like a cool superteam. When we go do things, we’re gonna have Figgy fans, Riley Hawk fans, Stevie fans, Nyjah fans, everyone can come support it. You don’t feel singled it out. We just have to show how well we work together and represent this brand and how we all have skateboarding in common.
Interview: Ian Michna Join us on Facebook Great Viagra deals on our Twitter
- Asphalt Yacht Club
- Jesse Fritsch
- John Stamos
- Paris Hilton
- Stefan Janoski
- stevie williams
Related Posts
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2022/08/passport-featured.jpg)
To accompany Pass~Port's 11-year record release, we spoke to Trent about all things music and skate videos.
September 6, 2022 / Ian Michna / ARTICLES / Comments: 4
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2022/05/hanni-featured.png)
Hanni is a name you may not have heard before, but there is a 99.99% chance you are familiar with his work.
May 18, 2022 / Ian Michna / INTERVIEWS / Comments: 7
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2024/08/Alexis_lacroix_jenkem_interview.jpg)
The man of “Oh Yeah” and Dime fame takes on a historic set of questions that is said to reveal a person’s true character.
August 14, 2024 / Ian Michna / INTERVIEWS / Comments: 5
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2023/06/Skate_Van_Jenkem.jpg)
After living out of a van for two years, TJ has started a business converting vans for skaters and their sponsors.
June 28, 2023 / Ian Michna / INTERVIEWS / Comments: 7
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2021/02/DACLIN-NS.jpg)
Why are there so few successful truck companies in skateboarding? We talked to Jeremie to find out.
February 24, 2021 / Ian Michna / INTERVIEWS / Comments: 40
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2018/10/Andrew_Reynolds-tis-interview-sec.jpg)
Our week dedicated to "This Is Skateboarding" wouldn't be complete without having a quick chat with The Boss.
October 11, 2018 / Ian Michna / INTERVIEWS / Comments: 18
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2024/02/riley-secondary-2.jpg)
If we lose any of you old heads in the process, just check urban dictionary.
February 22, 2024 / Ian Michna / INTERVIEWS / Comments: 6
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2021/06/JustinHenry-NS.jpg)
"I’m just obsessed with trying to elevate in life and be on point"
June 24, 2021 / Ian Michna / INTERVIEWS / Comments: 8
September 12, 2013 11:18 am
Stevie is losing touch.
September 12, 2013 11:58 am
Who cares? Of course the Marketing Manager is going to put a positive spin on it.
Simple as fact, this shit is wack. Keep Yacht Clubs out of skateboarding.
September 13, 2013 1:22 pm
I actually thought he wasn’t that bad if you re-read the thing there’s a lot of seemingly honest answers too without too much slant
September 12, 2013 12:23 pm
Fuck these fucking clowns. I don’t give a fuck how much ‘true love for skating’ that Stevie felt while starting this shit pile up, but it I dislike every single thing they’ve chosen openly to represent and there’s no way in hell they’re gonna make me think that this retarded cashfest is in any way ‘giving back to skating’. Especially with the likes of Polar, Magenta and Josh Stewart still being alive and kicking. Fuck tese god damn fools and anyone who supports them.
Jason Jessee said it best…
November 13, 2013 8:59 pm
I really fucking hope you don’t support Nike because if you do, you should probably run into traffic
September 12, 2013 1:28 pm
i dont give a shit about the celebs. i just cant help think that the graphics are gonna suck… some pseudofame and glory bullshit.
September 12, 2013 11:13 pm
The graphics aren’t that amazing but the team is A+ and the graphics will hopefully get better.. it’s still just a new brand.
Leave a comment
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2021/01/ludvig-NS.jpg)
The man loves to read Nietzche, skates in some expensive vintage gear, and paints in his own neoclassical-meets-abstract-expressionist style.
January 19, 2021 / Ian Michna / INTERVIEWS / Comments: 18
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2023/02/louie-secondary.jpg)
"When I quit last week, my thought was that I was gonna just chill and not do anything."
February 27, 2023 / Ian Michna / INTERVIEWS / Comments: 39
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2024/08/LIFE-AFTER-SKATING-SECONDARY1.png)
We brainstormed some alternative career paths for the achey-jointed skaters and burnt out flow-bros of the world.
August 7, 2024 / Ian Michna / ARTICLES / Comments: 12
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2021/01/Hardgoods-NS.png)
If you’ve walked into a skate shop lately, you may have had some difficulty getting your hands on the product you came in for.
January 7, 2021 / Ian Michna / ARTICLES / Comments: 41
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.jenkemmag.com/home/wp-content/uploads/2024/08/buddieesjenkemfeaturedmain.jpg)
We caught up with former pro Taylor Nawrocki to check out his new coffee endeavor in Brooklyn.
August 13, 2024 / Ian Michna / VIDEOS / Comments: 1
We use cookies to improve your experience on our websites and for advertising. Privacy Policy
![is asphalt yacht club still in business Logo](https://www.boardriding.com/NewHP/images/layout/boardriding-logo-header.png)
Asphalt Yacht Club
![Streetwear is asphalt yacht club still in business](https://www.boardriding.com/images/GoodsCat/Big/streetwear.png)
- What's Up Feed
General info:
![is asphalt yacht club still in business is asphalt yacht club still in business](https://www.boardriding.com/images/flags/United_States_of_America.png)
Description: “From The Ground Up”. Born from Skateboarding, Asphalt is built from the expression of individualism through skateboarding, music, art and community.
Founded: 2013
Category: skateboarding
![Streetwear is asphalt yacht club still in business](https://www.boardriding.com/images/GoodsCat/streetwear.png)
Company info: Asphalt Yacht Club (AYC) was founded in 2013 by professional skateboarder Stevie Williams, who wanted to create an apparel brand that would recognize the unifying potential of skateboarding fashion. A celebration of the wide-ranging walks of life that all find common ground through skateboarding, AYC is known for genre-bending designs and a skate team that embodies the diversity of the culture it represents. The clothing and the people of AYC speak the same message: Our unity springs from our unique spirit, our power as a group comes from our strength as individuals. We all walk alone, but we all roll together.
- United States
Social media:
![is asphalt yacht club still in business Asphalt Yacht Club on Facebook](https://www.boardriding.com/Images/redesign/facebook.jpg)
AYC's "Tokyo Slaps" Video Japan’s capital houses some of the coolest skate terrain on the planet. The Yacht team made good use of every monument, hubba, and gap to rail they could find. Nice vid, dudes.
![is asphalt yacht club still in business video icon](https://www.boardriding.com/Themes/default/_images/miniicon-video.png)
AYC JAPAN TOUR The AYC team including Stevie Williams, Aaron "Jaws" Homoki, Riley Hawk, Cole Wilson, Stephen Lawyer, and Paul Hart are headed to Japan for some signings, demos, and to hit the streets.
![is asphalt yacht club still in business is asphalt yacht club still in business](https://i.ytimg.com/vi/iF6HgVuUIKY/hqdefault.jpg)
Paul Hart AYC Raw Footage Paul Hart's welcome to AYC clip was full of bangers. Here's the raw footage of the tricks and that hellacious slam.
Local admin(s).
![is asphalt yacht club still in business local admin photo](https://www.boardriding.com/images/DefatultImages/faceless_q.jpg)
Top stories
![is asphalt yacht club still in business is asphalt yacht club still in business](https://boardridingstorageus.blob.core.windows.net/images/thumb/small/final-riders-locked-in-for-2024-four-seasons-maldives-surfing-champions-trophy-2076.jpg)
Final Riders Locked In For 2024 Four Seasons Maldives Surfing Champions Trophy
![is asphalt yacht club still in business is asphalt yacht club still in business](https://boardridingstorageus.blob.core.windows.net/images/thumb/small/paris-2024-mens-park-skateboarding-results-2072.jpg)
Paris 2024: Men's Park Skateboarding Results!
![is asphalt yacht club still in business is asphalt yacht club still in business](https://boardridingstorageus.blob.core.windows.net/images/thumb/small/zillertal-valley-ralley-hosted-by-blue-tomato-kings-queens-style-recap-2324-2053.jpg)
Zillertal VÄLLEY RÄLLEY hosted by Blue Tomato: Kings, Queens & Style Recap 23/24
Latest videos.
![is asphalt yacht club still in business is asphalt yacht club still in business](https://boardridingstorageus.blob.core.windows.net/images/thumb/whup-33525-ISA TatiWest Interview.jpg)
Olympic Interviews with Mitchell Salazar - Episode 8: Tatiana Weston-Webb #paris2024surfing #olympicsurf #olympicsurfing...
![is asphalt yacht club still in business is asphalt yacht club still in business](https://boardridingstorageus.blob.core.windows.net/images/thumb/whup-33569-ISA Olympic Interview Vahine Fierro.jpg)
Olympic Interviews with Mitchell Salazar - Episode 10: Vahine Fierro #paris2024surfing #olympicsurf #olympicsurfing #isa...
![is asphalt yacht club still in business is asphalt yacht club still in business](https://boardridingstorageus.blob.core.windows.net/images/thumb/whup-33674-X Games Next X Women.jpg)
Women's Next X Jam at the Lexus X Games Vert Pro at the US Open of Surfing Watch the Women's Next X Jam highlights from ...
Live streams.
![is asphalt yacht club still in business stream-thumbnail](https://boardridingstorageus.blob.core.windows.net/images/thumb/mens-challenger-series-sydney-surf-pro-2022-13947.jpg)
Sunday, August 11, 2024
Lexus US Open of Surfing presented by Pacifico 2024
![is asphalt yacht club still in business stream-thumbnail](https://boardridingstorageus.blob.core.windows.net/images/thumb/surf-city-el-salvador-longboard-classic-2023-16024.jpg)
Boardmasters 2024
![is asphalt yacht club still in business stream-thumbnail](https://boardridingstorageus.blob.core.windows.net/images/thumb/lexus-x-games-vert-pro-at-the-us-open-of-surfing-2024-20501.png)
Saturday, August 10, 2024
Lexus X Games Vert Pro at the US Open of Surfing 2024
View all streams »
Related Riders
Join us on:.
![is asphalt yacht club still in business Boardiding.com](https://www.boardriding.com/Images/join/brs.png)
![The Boardr Logo The Boardr Logo](https://theboardr.com/theboardr450.png)
Upcoming Events
A list of upcoming events The Boardr is associated with.
Industry Events
We maintain a list of major and local skateboarding events here..
Registration
Register for our events here.
Results for our events and all industry events we know of.
Results: by Category
View results grouped by category.
You can complete our liability waiver here so you are good to go for participating in our events.
Search our site.
About The Boardr and what we do.
The Boardr Live Scoring App
The Boardr Live is our live scoring app to help you run a smooth and pro looking event of your own.
Become a Boardr member and get access to our Global Rankings reports and more.
This is where we keep special data projects that The Boardr Members have full access to.
Mailing List
Join our maling list and don't miss a thing.
BMX Rankings
We also log all BMX events we know if and maintain a current rankings.
The Boardr Series
The Boardr Series is our series of all ages bowl and street contests.
GFL Series (now called The Boardr Series) is our series of all ages bowl and street contests.
Skate Videos
We log all the major skate videos that are on YouTube.
Blog and Contest Coverage
We post recaps of our own events with photos and video here.
Platform Group
Platform Group designs and builds the best skateparks.
Excel Management
Excel Management represents and works with the world's best skateboarders.
Find out about our data and where it comes from, how it's used, and more.
Skateboard Shopping with The Body: Asphalt Yacht Club
Published 8/13/2014 by Rob Meronek
This week Scotty The Body briefs you on AYC, where it came from in skateboarding, and some of the new drapes coming through The Boardr Store. Pick them all up right here online with immediate shipping or IRL at 4611 North Hale Avenue, Tampa, FL 33614. We're still on bankers hours at 11am to 6pm weekdays, but that will be changing and expanding soon.
Related Results
Related articles.
![Skateboard Shopping with The Body: Coalatree Organics Skateboard Shopping with The Body: Coalatree Organics](https://theboardr.blob.core.windows.net/posticons/5504hero600.jpg)
Skateboard Shopping with The Body: Coalatree Organics
Skateboard Shopping with The Body is our new feature with Scotty Conley aka The Body who you might otherwise know as Chairman and CEO of the Shaqueefa threads empire. Body will be breaking down skateboard brands we carry in The Boardr Store and the history and story associated with each.
![Skateboard Shopping with The Body: Dekline Footwear Skateboard Shopping with The Body: Dekline Footwear](https://theboardr.blob.core.windows.net/posticons/5530hero600.jpg)
Skateboard Shopping with The Body: Dekline Footwear
The Body is back this week with a new episode of Skateboard Shopping, this time with our friends at Dekline. Dekline Footwear is as near and dear to us as their Team Manager,Mike Sinclair, a regular associate of all things The Boardr does. Sometimes I think The Body is the East Coast Mike Sinclair. Check out his Dekline presentation for you here.
![Asphalt Yacht Club Sails the Southwest Asphalt Yacht Club Sails the Southwest](https://theboardr.blob.core.windows.net/posticons/323hero600.jpg)
Asphalt Yacht Club Sails the Southwest
AYC is putting together a video of the team and their trip through the Southwest. In the meantime, we get a preview with some slo mo from Stefan Janoski, Riley Hawk, Stevie Williams, Blake Carpenter, Ben Nordberg, Derrick Wilson, and Nyjah Huston. Oh and Jaws in there? Check back on Feb 3 for the video.
![It's Not Your Fault, It's Not My Fault, It's the Asphalt It's Not Your Fault, It's Not My Fault, It's the Asphalt](https://theboardr.blob.core.windows.net/posticons/45hero600.jpg)
It's Not Your Fault, It's Not My Fault, It's the Asphalt
Based on the intro and what you've seen from Asphalt Yacht Club so far (and the party city), you might have thought this entire Miami video would be popping bottles instead of ollies, but get past that first 15 seconds and slow mo ASSphalt and it's straight to ripping from Stevie Williams, Stefan, Nyjah, and more, all dominated by Riley Hawk. What a crew. Ripping skating has had a good track record of silencing sideline skateboard critics. We'll see if it works for AYC. I for sure can't hate.
![Jaws on Asphalt Yacht Club Jaws on Asphalt Yacht Club](https://theboardr.blob.core.windows.net/posticons/3417hero600.jpg)
Jaws on Asphalt Yacht Club
AYC welcomes Jaws to the team today with a king sized heelflip.
![AYC in Town with Stevie Williams, Jaws, and Nyjah AYC in Town with Stevie Williams, Jaws, and Nyjah](https://theboardr.blob.core.windows.net/posticons/3451hero600.jpg)
AYC in Town with Stevie Williams, Jaws, and Nyjah
Whenever I’m on the road and have the opportunity to take advantage of a home-cooked meal, I’m stoked. So with the Asphalt Yacht Club team in town for the Zumiez Best Foot Forward contest, I figured we could extend the courtesy to the dudes and have them over to skate and eat. The rain stopped the skating, but we still got to hang for a few hours.
![Welcome AYC to The Boardr Store, They Interviewed Us Instead Welcome AYC to The Boardr Store, They Interviewed Us Instead](https://theboardr.blob.core.windows.net/posticons/2408hero600.jpg)
Welcome AYC to The Boardr Store, They Interviewed Us Instead
This week we're welcoming Asphalt Yacht Club to The Boardr Store. Instead of me interviewing them, they flipped it around this time and interviewed me. We talked about skate business and retail being tough, times where my favorite shoes must be placed in my mouth due to loose lips on the keyboard, and all the nerdness I'm attracted to like stats and reports on skateboarding.
![Skateboard Shopping with The Body: Theories and Homies that Went Pro Skateboard Shopping with The Body: Theories and Homies that Went Pro](https://theboardr.blob.core.windows.net/posticons/5555hero600.jpg)
Skateboard Shopping with The Body: Theories and Homies that Went Pro
This week, Body takes you on a Theories of Atlantis trip and tour of homies that have gone pro. We're carrying all of their decks in The Boardr Store.
![AYC Shreds in Denver AYC Shreds in Denver](https://theboardr.blob.core.windows.net/posticons/5570hero600.jpg)
![](http://gbes.online/777/templates/cheerup/res/banner1.jpg)
AYC Shreds in Denver
The chances high that when you all meet up, two of you will be wearing the same gear on a clothing company team trip. I wonder how they decide who goes back to the drawing board. Maybe a game of dice.Figgy, Riley, Nyjah, Blake, Derrick, and Vincent were all recently in Dever to put together this ripping part. What's Clive Dixon doing in there? Killing it!
© 2024 The Boardr LLC, 4611 North Hale Avenue, Tampa, Florida 33614
- global">Global
- indonesia">Indonesia
- united_kingdom">United Kingdom
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.
By subscribing, you agree to our Terms of Use and Privacy Policy .
Download Our App
![is asphalt yacht club still in business App Store](https://hypebeast.com/images/app/app-store-en@2x.png)
- dark_mode" data-event-name="menu_navigation" data-custom-event="null" class="dark-mode icon-type d-none d-lg-flex nav-item">
- login">Login
- sign_up">Sign Up
- search" data-event-name="menu_navigation" data-custom-event="null">
- Food & Beverage
- Movies & TV
- Tech & Gadgets
- Brand Ranking
- Brand Directory
- Hypebeast100
Stevie Williams and Stefan Janoski Talk About Their Latest Brand Asphalt Yacht Club
2013 has been, in many ways, a renaissance year for the skateboarding world. as storied companies.
![is asphalt yacht club still in business is asphalt yacht club still in business](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Fstevie-williams-stefan-janoski-asphalt-yacht-club-1.jpg?cbr=1&q=90)
Sign up for a FREE Account To View More
Gain access to all of our content, insights and editorials by registering for a free account now.
Login To Continue Viewing
![is asphalt yacht club still in business is asphalt yacht club still in business](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Fstevie-williams-stefan-janoski-asphalt-yacht-club-2.jpg?cbr=1&q=90)
2013 has been, in many ways, a renaissance year for the skateboarding world. As storied companies such as Girl, Plan B and Alien Workshop have lost some of their benchmark veterans, many new companies are beginning to form in their wake. While Stevie Williams and Stefan Janoski have both retained their longtime sponsors, they’ve also applied their renowned business savvy to a new venture: Asphalt Yacht Club . Previously, Williams has created an underground movement with DGK, while Janoski’s infamous sneaker design has quickly become a staple shoe in just about everyone’s closet. It’s safe to say that the two know what they’re doing, and building a versatile team that claims Blake Carpenter, Nyjah Huston and Justin Figueroa on the same roster has to be worth its hype. In light of the brand’s forthcoming delivery, we sat down with Williams and Janoski for a small conversation about Asphalt Yacht Club. Enjoy the interview below.
What is AYC…
What spawned the AYC and how does it differ from previous Stevie Williams fashion endeavors?
“The direction is simple: pushing skateboard fashion forward and producing quality material and content. Basically, looking good while you’re skating!”
Building and creating Asphalt Yacht Club…
“There were a few different names that we had in the bag. AYC stood out the most and it represented how I made it and how I live today. It’s about starting from one point to get to another.”
What’s coming up…
“Skaters after skating have always started companies; most of the top companies now were started by skateboarders, so I think it’s natural for people to start there own things…”
What to Read Next
![is asphalt yacht club still in business Big Sean & Jhené Aiko - Beware (Live on Kimmel)](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2Fht%2F2013%2F08%2Fbig-sean-jhene-aiko-beware-live-on-kimmel.png?fit=max&cbr=1&q=90&format=png&w=750&h=500)
Big Sean & Jhené Aiko - Beware (Live on Kimmel)
![is asphalt yacht club still in business A Closer Look at the Undefeated x CLOT x Converse First String 2013 Chuck Taylor All Star](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Fa-closer-look-at-the-undefeated-x-clot-x-converse-first-string-2013-chuck-taylor-all-star-00.jpg?fit=max&cbr=1&q=90&w=750&h=500)
A Closer Look at the Undefeated x CLOT x Converse First String 2013 Chuck Taylor All Star
![is asphalt yacht club still in business Reebok Shaq Attaq Black/Azure Blue](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Freebok-shaq-attack-black-azure-blue-0.jpg?fit=max&cbr=1&q=90&w=750&h=500)
Reebok Shaq Attaq Black/Azure Blue
![is asphalt yacht club still in business Danny Brown - Hand Stand (Produced by Darq E Freaker)](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2Fht%2F2013%2F08%2Fdanny-brown-hand-stand-0.png?fit=max&cbr=1&q=90&format=png&w=750&h=500)
Danny Brown - Hand Stand (Produced by Darq E Freaker)
![is asphalt yacht club still in business Mark McNairy for Club Monaco 2013 "Makers & Muses" Collection](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Fmark-mcnairy-for-club-monaco-2013-makers-muses-collection-0.jpg?fit=max&cbr=1&q=90&w=750&h=500)
Mark McNairy for Club Monaco 2013 "Makers & Muses" Collection
![is asphalt yacht club still in business Under Armour Launches the Anatomix Spawn](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Funder-armour-launches-the-anatomix-spawn-0.jpg?fit=max&cbr=1&q=90&w=750&h=500)
Under Armour Launches the Anatomix Spawn
![is asphalt yacht club still in business Wall Street Journal Interviews J. Cole](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2Fht%2F2013%2F08%2Fwall-street-journal-interviews-j-cole-0.png?fit=max&cbr=1&q=90&format=png&w=750&h=500)
Wall Street Journal Interviews J. Cole
![is asphalt yacht club still in business Saturdays Surf NYC 2013 Fall/Winter Collection](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Fsaturdays-surf-nyc-2013-fall-winter-collection-0.jpg?fit=max&cbr=1&q=90&w=750&h=500)
Saturdays Surf NYC 2013 Fall/Winter Collection
![is asphalt yacht club still in business Lanvin Calfskin Racing Shoes](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Flanvin-contrasting-leather-basketball-trainers-0.jpg?fit=max&cbr=1&q=90&w=750&h=500)
Lanvin Calfskin Racing Shoes
![is asphalt yacht club still in business adidas 2013 Fall/Winter Collection Highlight Lookbook](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2013%2F08%2Fadias-collection-highlight-lookbook-0.jpg?fit=max&cbr=1&q=90&w=750&h=500)
adidas 2013 Fall/Winter Collection Highlight Lookbook
![is asphalt yacht club still in business is asphalt yacht club still in business](https://hypebeast.com/dist/hypebeast/images/icons/close_white@2x.f1bb1e95.png)
![is asphalt yacht club still in business Mod Thread](https://modthread.com/cdn/shop/t/22/assets/logo.png?v=175989338047797915041541200826)
- Sports Bras
- Sweatshirts
- Windbreakers
- Hoodies & Sweatshirts
- Boxer Briefs
- Bucket Hats
- Zipper Pouches
- Neck Gaiters
- Framed Prints
- Hooded Blankets
- Wall Tapestries
- Throw Blankets
- Beach Towels
- Collaborations
- Your Cart is Empty
![is asphalt yacht club still in business Crew Tee, AYC Gutter Rainbow](https://modthread.com/cdn/shop/products/AYC_Tee_Gutter_grande.jpg?v=1460523485)
Crew Tee, AYC Gutter Rainbow
Notify me when this product is available:
![is asphalt yacht club still in business is asphalt yacht club still in business](https://modthread.com/cdn/shop/t/22/assets/soldout.png?v=169392025580765019841541200994)
In collaboration with Asphalt Yacht Club, this Crew Tee features a modern and clean fit.
Made with an ultra-soft premium micropoly fabric, then sewn together to ensure a comfortable fit and vivid graphic/image representation.
Made with pride in California.
Model is wearing a medium.
![is asphalt yacht club still in business Crew Tee, AYC Oil Spill](https://modthread.com/cdn/shop/products/45_grande.jpg?v=1460407718)
Crew Tee, AYC Oil Spill
In collaboration with Asphalt Yacht Club, this Crew Tee features a modern and clean fit.
![is asphalt yacht club still in business Tank Top, AYC Gutter Rainbow](https://modthread.com/cdn/shop/products/AYC_Tank_Gutter3_grande.jpg?v=1460524523)
Tank Top, AYC Gutter Rainbow
In collaboration with Asphalt Yacht Club, this perforated Tanktop is made with a premium micropoly birdseye fabric, then sewn together to ensure a comfortable fit and vivid graphic/image representation.
Model is wearing a medium.
![is asphalt yacht club still in business Tank Top, AYC Oil Spill](https://modthread.com/cdn/shop/products/AYC_Tank_Oil_grande.jpg?v=1460524743)
Tank Top, AYC Oil Spill
![is asphalt yacht club still in business Mesh Shorts, AYC Blue](https://modthread.com/cdn/shop/products/5_grande.jpg?v=1460407764)
Mesh Shorts, AYC Blue
In collaboration with Asphalt Yacht Club, these mesh Shorts are made with a premium micropoly birdseye fabric, then sewn together to ensure a comfortable fit and vivid graphic/image representation.
![is asphalt yacht club still in business Mesh Shorts, AYC Gutter Rainbow](https://modthread.com/cdn/shop/products/6_94f53750-c895-44a6-98eb-ce7512c475b7_grande.jpg?v=1460407803)
Mesh Shorts, AYC Gutter Rainbow
Elba Mar Boat Club Club Com. Tim Ames and Lady Julie
IMAGES
COMMENTS
Asphalt Yacht Club began as a brand new company a few short years ago and has grown to be respected among many skaters of today. The style of clothing has shown to be very indicative of Stevie Williams' style, but the style of his skaters not so much. The AYC (Asphalt Yacht Club) skate team has been one of the freshest and most unique that we ...
Asphalt Yacht Club is a brand that has been making waves in the streetwear and skateboarding world since its inception in 2013. Founded by professional skater Stevie Williams, Asphalt Yacht Club has gained a reputation for its bold designs, high-quality materials, and commitment to the skateboarding community. ...
But AYC—Asphalt Yacht Club—is a clothing company that I skate for. Everybody is still my brothers and I love them dearly, just in case people want to misconstrue shit. DGK is my family since day one. Kayo is my family. Supra is my family. And Asphalt Yacht Club is my new family. It's a new extension of Stevie's vision.
While other apparel brands are cutting back on skate, it seems like Asphalt Yacht Club is doubling down: supporting a big team, advertising everywhere and not afraid to flaunt a big budget. Curious to know why, I got in touch with Jesse Fritsch, AYC's Marketing Manager (and former pro skater) along with Stevie Williams to figure out what the ...
Based on the intro and what you've seen from Asphalt Yacht Club so far (and the party city), you might have thought this entire Miami video would be popping bottles instead of ollies, but get past that first 15 seconds and slow mo ASSphalt and it's straight to ripping from Stevie Williams, Stefan, Nyjah, and more, all dominated by Riley Hawk. What a crew. Ripping skating has had a good track ...
It's Not Your Fault, It's Not My Fault, It's the Asphalt. 9/12/2013. Based on the intro and what you've seen from Asphalt Yacht Club so far (and the party city), you might have thought this entire Miami video would be popping bottles instead of ollies, but get past that first 15 seconds and slow mo ASSphalt and it's straight to ripping from Stevie Williams, Stefan, Nyjah, and more ...
Asphalt Yacht Club will include products such as tees, fleece, cut-and-sew tops, and hats, along with denim and accessories. The collection will be retailing from $30 - $120, and will be available Aug. 15, 2013. Asphalt Yacht Club is founded by pro skateboarder Stevie Williams, along with Stefan Janoski, Nyjah Huston, and Justin "Figgy ...
Company info: Asphalt Yacht Club (AYC) was founded in 2013 by professional skateboarder Stevie Williams, who wanted to create an apparel brand that would recognize the unifying potential of skateboarding fashion. A celebration of the wide-ranging walks of life that all find common ground through skateboarding, AYC is known for genre-bending designs and a skate team that embodies the diversity ...
It's Not Your Fault, It's Not My Fault, It's the Asphalt. 9/12/2013. Based on the intro and what you've seen from Asphalt Yacht Club so far (and the party city), you might have thought this entire Miami video would be popping bottles instead of ollies, but get past that first 15 seconds and slow mo ASSphalt and it's straight to ripping from Stevie Williams, Stefan, Nyjah, and more ...
While Stevie Williams and Stefan Janoski have both retained their longtime sponsors, they've also applied their renowned business savvy to a new venture: Asphalt Yacht Club. Previously, Williams ...
Asphalt Yacht Club Lookbook. Check out the newest goods from the AYC in its lookbook. Author: TWS. Nov 13, 2013. Check out the newest goods from the AYC in its lookbook. Related Articles. An in depth breakdown of the Nike SB Air Max Ishod. The promo video for the Nike SB x Welcome Skate Shop Madrid Blazer is here.
Williams founded the clothing brand Asphalt Yacht Club (AYC) in 2013 and it was launched in July 2013 with a team that includes Stefan Janoski and Nyjah Huston. [38] In 2023, Williams launched SK8PES, an NFT project described as "Pioneering urban anime and web3 lifestyle | by @steviewilliams_". The project is scheduled to mint summer of 2023.
Asphalt Yacht Club (AYC) was founded in 2013 by professional skateboarder Stevie Williams, who wanted to create an apparel b rand that would recognize the unifying potential of skateboarding fashion. A celebration of the wide-ranging walks of life that all find common ground through skateboarding, AYC is known for genre-bending designs and a skate team that embodies the diversity of the ...
Reviews from Asphalt Yacht Club employees about Asphalt Yacht Club culture, salaries, benefits, work-life balance, management, job security, and more.
Asphalt Yacht Club has 1 locations, listed below. ... Business Profile for Asphalt Yacht Club. Online Retailer. At-a-glance. Contact Information. 1340 Specialty Dr. Vista, CA 92081. Visit Website.
64 Followers, 15 Following, 11 Posts - @asphalt_yacht_club on Instagram: "FOLLOW itz_crunch_time & scope_asphalt"
Welcome to the AYC web site! The Associated Yacht Clubs were formed in 1925, when a consortium of 5 yacht clubs in the Toledo, Ohio, area decided to pool efforts for better boating interaction. On filing incorporation papers with the State of Ohio, the full name of the organization was established as Associated Yacht Clubs of Toledo.
— Minnesota Yacht Club Festival (@mnyachtclub) August 13, 2024 Saint Paul is growing in population and in popularity, becoming a desired destination to both live and recreate.
Asphalt Yacht Club LLC Overview. Asphalt Yacht Club LLC filed as a Foreign in the State of California and is no longer active.This corporate entity was filed approximately nine years ago on Monday, March 2, 2015 as recorded in documents filed with California Secretary of State.It is important to note that this is a foreign filing.
Almost a month after a successful event, the Minnesota Yacht Club has announced it will return for 2025. After almost not having a festival in July, the Minnesota Yacht Clubs Festival already has ...
AYC - Asphalt Yacht Club. The abbreviation AYC stands for Asphalt Yacht Club and is mostly used in the following categories: Asphalt, Yacht, Club, Collection, Shopping. Whether you're exploring these categories or simply seeking a quick definition, this page provides comprehensive information on AYC.